Revuloop replaces cancellation dropdowns with adaptive AI follow-ups that drill 5-Whys deep into every churn, and route saveable accounts to your CSM the moment they submit.
Revuloop is the cancellation survey your team should have built instead of a dropdown. Drop the Embed SDK into your cancel flow and the adaptive AI asks the exact follow-up needed to drill from “too expensive” or “not the right time” to the real root cause: missing feature, wrong fit, internal champion gone, competitor switch, or unmet expectation. Themes and sentiment land in your dashboard in real time. Webhooks route saveable accounts to Slack, Zendesk, or any webhook with full transcript and a recommended offer. Free plan: unlimited static surveys, 1 active Smart Survey, 150 responses/month, and 200 one-time AI tokens. Starter ($19/mo) removes Revuloop branding and turns on the full analysis, email campaigns and the API. Pro ($49/mo) removes the Smart Survey cap and adds the REST API, Embed SDK, and HMAC-signed webhooks.
See also: Customer Experience (NPS / CSAT), Product Feedback, Product Launches.
Static cancellation dropdowns collect the fastest answer, not the truest one. Your retention deck looks identical every quarter, and your churn root cause stays a mystery.
Here is how Smart Surveys turn a generic cancellation reason into a ranked, recoverable churn insight: automatically.
Why are you cancelling today?
Replace the cancel dropdown, the manual CS spreadsheet, and the quarterly churn audit with an AI-native survey platform that tells you what to fix.
An unhappy answer opens a case by itself, goes to the right team, and carries a deadline. You can see it is their third complaint in two months, and the accounts most likely to leave arrive as a ranked list before renewal. From Pro.
Static dropdowns collect lies. 'Too expensive' is almost never the real reason. Smart Surveys ask 'too expensive compared to what?' and follow the trail to the actual blocker.
A 7-level root-cause engine drills from surface complaint to underlying cause: missing feature, wrong fit, competitor switch, internal champion left, or unmet expectation.
Themes, sentiment, and segment-level drivers extracted in real time. Your monthly churn review becomes a ranked dashboard, not a manual coding session.
Detect recoverable accounts mid-survey (e.g. 'we'd come back if X'). Route them to your CSM with the full transcript and recommended offer the moment they submit.
Slice churn reasons by plan, tenure, cohort, ICP fit, or acquisition channel. See whether you have a pricing problem, an onboarding problem, or a wrong-fit problem.
Pipe high-ARR cancellations to Slack, Zendesk, or any webhook the moment they submit so your CS team can intervene before the renewal lapses, not after.
Because users pick the dropdown that's fastest, not the one that's true. 'Too expensive' is almost always a proxy for 'I didn't get value', and a dropdown can't ask why. Smart Surveys adapt: if a user picks 'too expensive', the AI asks 'compared to what?' and follows the answer to the real reason: wrong pricing model, missing feature, or competitor anchor.
Smart Surveys are conversational and adaptive. They stop early when the AI has enough signal, and you set the hard cap on follow-ups when you build the survey. Revuloop tracks abandonment per question, so you can see where the experience is getting too long and tighten it.
Yes. Revuloop emits HMAC-signed webhooks (RESPONSE_SUBMITTED) the moment a response lands. Route high-intent saves to Slack, Zendesk, or your in-product save flow with the full transcript and a recommended offer: discount, pause, downgrade, or a 1:1 with a CSM.
Revuloop ships a causal chain analyzer that classifies each response as symptom, intermediate cause, or root cause, and asks depth-appropriate 'why' questions up to seven levels deep. It detects circular reasoning and pivots when the conversation starts repeating itself.
Yes. Every response is available via the REST API and can be streamed to Segment, BigQuery, Snowflake, or Looker via Zapier, Make, or a direct webhook. Themes, sentiment scores, and quality scores are first-class fields, not buried in JSON.
It complements them. Tools like Profitwell and Churnkey are great at the save offer mechanic; Revuloop is the layer that figures out the real reason for cancellation so your save flow can be smarter, and gives product and CS the themed signal to fix root causes upstream.
Yes. Revuloop is GDPR-compliant with a signed DPA, Article 18 processing-restriction enforcement, role-based access controls, and single sign-on (SSO) on the Business plan ($149/mo). Churn transcripts can be redacted, exported, or deleted on request.
The free plan covers up to 150 responses/month with 1 active Smart Survey and 200 one-time AI tokens. Most SaaS teams run cancellation surveys on Pro ($49/mo), which removes the Smart Survey cap and adds advanced analytics plus the REST API, Embed SDK, and webhooks so you can drop the survey directly into your cancel flow; Business ($149/mo) adds SSO, white-label, and executive dashboards.
Start free and replace your cancel dropdown today, or book a 30-minute demo and we will map Revuloop to your save flow.